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The Direct BMX Connect
              Rider Owned & Operated
304-261-5230
304-262-1818
OPEN FULL TIME ALL YEAR LONG!!!!
HOURS: MON.5-9pm,TUES. 3pm-8pm, WEDS. CLOSED THURS. 3pm-8pm, FRI.Noon-9pm,SAT.10-5pm,SUN.Noon-4pm

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Fit's OG, Ken Hensell manages to slide through the super packed M-Burg Park on the way to this T-Bog
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Thursday, December 30, 2010

New Years Eve, New Year and More...
  We will be OPEN New Years Eve (Friday 12/31) NOON-5PM; NEW YEARS DAY (Saturday 1/1) 10am-5pm; (Sunday 1/2) Noon-4pm; (Monday 1/3) CLOSED FOR INVENTORY.
  Lookin' back at 2010... It was an epic year for the Groove, we saw alot of growth, we went on alot of trips, rode alot of bikes and had one hell of a good time doing it. Without you guys none of it would have been possible and I would like to take the time to sincerely say THANK YOU to everybody that showed us support thoughout the year. We'll be back in 2011 for our sixth year in business Bigger, Better & Badder than ever!!!!!!!
  Some things to keep an eye out for in 2011...
- Our 4th Annual "Bringin' Hell to Baltimore" Charm City Trip in early February (signup sheet and confirmed date to be announced soon)
- Saturday Morning Workshops starting January 15th
- Pro Tours
- Video Premiers
- Swap Meets
- Comps and Jams
- Having More Fun than anything known to man

                                         See ya in 2011,
                                               -Jamie
9:55 am est 

Wednesday, December 22, 2010

The Groove will OPEN Sunday Dec. 26 @ 9:00 am....
  No need to wait on all the BMX goodness your Christmas money can buy this year, The Groove will be open at 9am Sunday Dec. 26 (the day after Christmas) until 6pm. We will also be open Monday 9am-6pm and full time the rest of the week. We will  have a wheelbuilder on site Sunday for any custom wheel work while you wait.
   Just in this week are new Tee's and Hoodies from S&M and the Teal Limited Edition Colorway in all Odyssey parts. More Perfect 10 Bars are in stock as well as plenty of S&M Hoder Bars.
10:13 am est 

Friday, December 17, 2010

The Groove will be OPEN everyday until January 2, 2011...
  Starting today (Friday 12/17/10) the shop will be OPEN full time (thats everyday) until January 2, 2010. I know, all to well, about last minute Christmas shopping so we here at the Groove have you covered. Heres the Holiday Hours...
Monday: 5-9pm
Tuesday: Noon-6pm
Weds: Noon-6pm
Thurs: Noon-6pm
Friday: Noon-9pm
Saturday: 10am-5pm
Sunday: Noon-4pm

EXTRA HOURS & DAYS
12/24 (Friday) Christmas Eve 9am-1pm LAY-A-WAY BIKES MUST BE PICKED UP BY 1PM
(CALL 304-676-0075 AFTER 1:00 PM IF YOU NEED SOMETHING AT THE LAST MINUTE: we'll open the shop for you!)
12/26 (Sunday) 9am-6pm
12/27 (Monday) Noon- 9pm
12/31 (Friday) New Years Eve Noon-5pm
1/1 (Saturday) New Years Day 10am-5pm REGULAR HOURS FOR THE HOLIDAY!!!!
1/3 (Monday) SHOP IS CLOSED FOR INVENTORY

CALL or TEXT THE GROOVE HOTLINE 304-261-5230, 304-262-1818 OR 304-676-0075 with any questions.
10:59 am est 

Friday, December 10, 2010

Pro-Tec Bucky Lasceck Transparent Helmets BACK IN STOCK...
   The very popular Bucky Lasceck Transparent CLASSIC  Pro-Tecs are back in stock at the Groove just in time for the Winter skatepark season. We have all sizes in Trans Blue, Trans Green and Trans White. It appears that Pro-Tec may stop making these so this will probably be the last time we are able to get them. Better jump on one quick, I'm positive they won't last long. We still have plenty of Anthem II box sets. Beleive me, you need this!
  We were lucky enough to pickup a few more pairs of S&M PERFECT 10 BARS and YES, they are actually IN STOCK right this very second. The bad news is... all of the chrome ones are gone so it'll have to be black or bust. Have no fear, we'll have more colors in stock very very soon. S&M along with FIT dropped some wild new tee's this week and we have all of them coming mid next week. Also due in are Animal Multi Tools and fresh Orchids.
  Before your Parents hit the "BUY IT" button on the Dirty Dans mailorder sites let 'em know that Groove has what you need for Christmas and we will be OPEN FULL TIME FOR THE HOLIDAYS STARTING DECEMBER 17th (including Christmas Eve). Check the Event Calender page on the site for hours. We also ship dailey if they don't wana take the ride. Support the shop that supports you. What the hells Dirty Dans done for ya lately???
  We still have some good deals floating around the shop, such as $10 Cult & Premium Tee's and 2010 Haro Covert Frames for $119.99 (which includes Int. Headset, 19mm BB & seatpost clamp). There are plenty of other good deals on parts as well. Seek and you will find.
12:18 pm est 

Tuesday, December 7, 2010

Groove Merchants' Filmer, Matt Hovermale's Camera Check...
   There is no doubt that technolgy (most notably the internet) has drastically changed modern BMX. Websites have, in large part, replaced 'zines and video documentation is at an all-time high as a result of cost efficient video equipment and mobile online access (example= rampant overuse of I Phone web edits). Basically anyone from a top Pro rider to an 8 year old beginner can produce an edit and present it to the world. 
  In todays BMX, filmers are no longer a luxury but a necessity. With pioneers like Mark Eaton, Eddie Roman, Spike Jonze and Dave Parrick filmers and video producers have become the kind of household names that used to be only reserved for those who did the actual riding. At long last guys are making a living soley from putting out video parts and filmers are, or should be, generally credited for it.
  Matt Hovermale is Groove Merchants' Filmer and Video producer. He is responsible for all  the Groove Edits you see and plays a  critical role in filming the Groove Comp's, Jams, DVD Premiers ect... AND making the events run smoothly. He has documented the local tri-state area BMX scene for the last fifteen years or so and has become the local BMX historian, he's a grade A+ good dude in general, a close friend and on the rare occasion, when he's not behind the lens, rips the living hell out of a 20" bicycle. If I had a nickel for everytime I have heard someone ask him what kind of camera he uses I would be eating nickel pie right now. Matt's a very busy guy so between currently filming for the new "WELCOME TO THE GROOVE LIFE" DVD and working his 9-5 job (installing & selling Eco Friendly Solar powered housing items) we tracked him down to find out what he uses to make the BMX video magic happen. Here's the Matt Hovermale Camera and Bike Check...

Name: Matt Hovermale
Locale: Berkeley Springs, WV
Sponsors: Groove Merchants & Those Kids Clothing
VIDEO
-Sony VX2100 3ccd Camera
-Century Optics Ultra Fisheye MK2 (death lens)
-Sony HVL-20dw2 Camera Light
-2 Sony NP-F970 8 hour Batteries
-Sony Premium MiniDV Tapes
-Sony Head Cleaner
PHOTO
-Canon EOS 30D DSLR Body
-Canon EFS 18-55 Lens
-Canon EF 80-200 Lens
-2 Quantaray QDC 900WA Flashes
-2 Jianisi PT-04tm Slave Receivers
-Jianisi PT-04th Transmitter
-2 Canon BP-511a Batteries
BAGS/TRIPOD
-LowPro Nature Trekker AW2 Backpack
-Manfrotto Tripod Bag
-Manfrotto 3001BPRO Legs
-Manfrotto 501 Fluid Head
-MX450 Monopad
EXTRAS
-AA Batteries for flash's
-Battery Chargers
-Firewire, USB, RCA cables
COMPUTER
-17" Apple MacBook Pro
-Adobe Premiere, After Effects, Photoshop, Illustrator, Encore CS3
-4 Westearn Digital 500gb External Hard Drives
BIKE
Frame: Haro Convert 21.25" TT
Fork: Premium FYB
Headset: FSA Impact
Stem: Fit DL
Bars: Fit Sky High 8.25"
Grips: ODI Longneck
Seat: Odyssey Mike Aiken (railed)
Post: S&M Rod w/ S&M Marvin Guts
Clamp: Haro
Brakes: Odyssey EVO II w/ Odyssey Trigger Lever & Kink Cable
Front Wheel: Fly front rim w/ Odyssey Vandero 2 hub & DT Swiss Ti Spokes (36)
Back Wheel: Shadow Stun 48 Rim w/ Odyssey Hazard V2 Cassette (10t) Ti Spokes (48)
Tires: Odyssey P-Lyte front, Animal GLH rear
Cranks: Profile 180mm (GDH spindle)
Sprocket: Shadow 30t
Pedals: Premium Plastic
Chain: KMC


11:21 am est 


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Groove Merchants is a BMX ONLY shop located in Martinsburg, WV. We are rider owned and operated with East Coast Pride and over twenty years experience in BMX/Skate. We  know and believe in the products we sell. You wont find road or mountain bikes, fruitboots or kayacks at our shop. Just the best BMX/Skate products at the best prices available. No gimmicks or fads. Were open Monday 5-9pm  Friday 5-9pm, Saturday 11-8pm and Sunday 12-4pm. You can also find us vending at contests, demos and races throughout the summer.

Groove Merchants * 562 North Queen St * Martinsburg * WV * USA * Phone 304 261 5230 * Fax 304 264 2351

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